Value-Based Optimization

Optimizing Voice Search Ads for Maximum Engagement

Leave a Comment / Value-Based Optimization, Voice Search Advertising /

Are You Maximizing Your Voice Search Ads Potential? As a high-level executive, leveraging current digital advertising trends is a crucial part of your strategic decision-making. But have you given enough thought to how voice search ads factor into your strategy? If not, it’s time to understand why value-based optimization is indispensable, especially when capitalizing on […]

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Resolving Ad Spend Waste with Value-Based Optimization

Leave a Comment / Performance Marketing, Value-Based Optimization /

Could Value-Based Optimization be the Solution to your Ad Spend Waste? As a seasoned marketing leader at your organization, ad spend waste may be a constant pain point. While strategic decisions always carry some level of risk, encountering avoidable losses is both frustrating and costly. Could Value-Based Optimization offer a resolution to this recurring issue?

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